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A Nightcap with Gaby Arcidiacono

BorisArcidiacono - Gaby Interview - Sitting bed

A Nightcap with Gaby Arcidiacono: 4th Generation of the BORIS Arcidiacono family

 

We all know and feel the importance of a good night’s sleep, but perhaps do not realise just how much our bed and mattress contribute to the quality of our night’s sleep.  Gaby gives some great tips on buying the right bed and mattress.

IT:  Gaby, How did your family’s association with beds start?

GA “Our family name has always been synonymous with quality.  The company spans 4 generations beginning with my great-grandfather Santo Arcidiacono over one century ago.  Santo gained a reputation for handcrafting fine furniture for well-to-do locals and noble families. Since those days, a lot of water has gone under the bridge, but the one constant has been my family’s dedication and focus on superior quality, craftsmanship and comfort in every sleep product we represent today.

IT :  Why Beds ?

GA : “The way that we came to shift our line of business from bespoke furniture to beds is a pure coincidence, all thanks to my Swedish mother who always felts she could improve on the comfort of her own bed at home in Malta. That was eleven years ago and we’ve never looked back. There is no comparison to the immense gratification that comes from a good night’s sleep.  Sleep makes you feel better, but its importance goes way beyond just boosting your mood or banishing under-eye circles. Adequate sleep is a key part of a healthy lifestyle, and can benefit your heart, weight, mind, and more.

The sad part is that few people realise the importance of the right bed and mattress and the impact that they have on the quality of your sleep. A quality bed can be life-changing!

We often hear people say that they sleep very well when they travel and stay in luxury hotels and on returning home realise that their own bed is perhaps not as comfortable.”

IT: There is a lot of media attention around the importance of quality sleep; how does the bed and mattress you are sleeping on contribute to a good night’s sleep?

GA: “The hype is long overdue. Sleeping is a phenomenon as old as mankind and is so natural that it gets taken for granted although it influences a third of our lives. It is a basic need as are eating and drinking and man needs all three to replenish his physical and psychological energy reserves. The third of your life spent in bed fuels the other two thirds. Simply put, a great day begins after a restful night’s sleep! Yet, our sleep is threatened. Our sleep is getting shorter and poorer in quality. New technology, digitalization, mobile modes of work, flexible lifestyles…our rhythms of rest and quiet cannot avoid the rapid changes of the 21st century. We are “always switched on” – just like our smart devices. Countering this phenomena are the warning bells, making us aware of the consequences of being available non-stop, of activities without a pause and the collective exhaustion is getting out of control.  However, as is always the way of the world, a reversal of the trend is on the way; our sleepless society is beginning to focus more and more on sleep and more importantly, good quality sleep.

In the short term, poor sleep or a lack of sleep leads to difficulties with concentration, mood swings and becoming more accident prone. In the long term, it leads to reduced resistance to illness, accelerates the ageing process, drains us of energy and all kinds of social consequences. The bed is an investment in your own health.”

IT: Does the difference in the quality of sleep justify the cost?

GA: “Naturally! The foundation of good sleep is a comfortable bed. The right mattress can make the difference between a restorative night’s sleep and poor quality sleep resulting in tiredness and fatigue. Lack of support from a mattress reinforces poor sleeping posture and can prevent you from getting a good night’s sleep.”

IT: What tips would you give anyone buying a new bed?

GA: “Always put value and quality over price when buying a new mattress or bed. In general, the better the construction, the better the support and comfort.

Take your time when testing a bed. This can sometimes be the most difficult part; everybody is always rushed and they don’t realize the importance of what they are buying. The sleep culture in Malta doesn’t play an important role as it does in Northern Europe. Here it is very difficult to get the customer to even test a bed; the whole experience causes embarrassment! In Northern European customers walk into a showroom and test the beds on display without the assistance of store personnel. This is because they’ve been sleeping on good beds ever since they were children and they already know the importance of good sleep.

Try not to wait until the bed is completely worn out as deterioration is gradual and mostly invisible.  In addition your body’s needs also change over time.

Height, weight and shape are all important factors to consider when you purchase a mattress. The mattress must comfortably support the entire body and keep the spine as straight as possible. A good mattress should conform to and support the body and provide the correct tension so that the body can rest. In this way, you will be more relaxed and sleep better. Choosing the degree of firmness is important, so take your time when trying out the beds in the store. The mattress should react to impulses so that it is easier for you to move around in bed. It is particularly important that your shoulders and hips sink down into the mattress. If your body relaxes,you will not wake up stiff and sore in the morning. The right mattress also reduces the risk of unnecessary strain, back problems and restless sleep.”

IT :There is such a vast variety of different companies around the world selling quality beds and mattresses; what made you decide to import Jensen beds to Malta?

GA : ” That Jensen would fall into our portfolio of brands was only natural. A Jensen bed is something that you long to climb into; that will hold you naturally all night long. When I visited their factory in Svelvik along the Oslo Fjord, I was impressed by the atmosphere of pride and expertise which no machine in the world can replace.   One can truly sense that their aim to ensure optimal sleep comfort is the motive behind the innovations for which Jensen has built such a reputable name within the sleep industry.

I distinctly remember when we placed our first Jensen bed in the showroom window, still covered in the protective plastic covering, my father lay down and immediately started snoring, much to the amusement of passers-by on Tower Road!  I took a video of him and shared it with some friends and family, even Jensen. He still hasn’t forgiven me for that!”

IT: In your opinion, what are the key elements of a Jensen bed and mattress that make it so special?

GA: “Everything Jensen does revolves around improving peoples’ sleep comfort and providing maximum body support. The Jensen Original Zone system provides the correct support for the entire body when at rest and asleep. Support for the curve of the back, in combination with a soft shoulder zone, is the key to an optimal sleep experience. The Zone System is based on self-evident and natural principles. Most people are broader in the hip and shoulder areas and narrower and heavier around the waist. Since the main purpose of the mattress is to support the body, the division into zones provides more equal and comfortable support where the shoulders and hips sink deeper into the mattress, with firmer support for the heavier waist area. The effect is the same regardless if you lie on your back or on your side.

Another important element is the use of the top mattress which rests on top of the pocket spring mattress, providing that cosy, pressure-relieving feeling, similar to that of a high quality hotel bed. It also makes dressing the bed an effortless job! No heavy lifting of the mattress in order to get the fitted sheet secured, you simply dress the light top mattress and show off the mattress and bed-base which is upholstered in a fabric and colour of your choice.

The wooden frames are also an important part of their solid beds.They are made from environmentally-friendly, solid pine and fir.  What is more, Jensen issues a 25 year guarantee on all frames”.

IT: What is the history of the company?  I understand that they come from Norway?

GA: “Jensen is one of the leading bed producers in Scandinavia. Their history goes back to 14 February 1947, when a wave of optimism hit Norway in the wake of World War II. This optimism was also descriptive of the Jensen family. At a time when access to materials was limited, one had to use what was already there. The first Jensen mattresses were in fact made from horse hair and cotton.  Naturally it has all developed a long way since then, but what hasn’t changed is their desire for every customer to feel that the sleep comfort provided by a Jensen bed is extraordinary”.

You can tappinto the expertise of an experienced in-house sleep consultant at the BORIS Arcidiacono  700 square meter flagship showroom on Tower Road, Sliema.

 

 

 


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